At Roan & Co., quality begins with purposeful ingredients. Every herb, mineral, amino acid, and vitamin we use is selected for a specific function—never just to fill a label. We source clean, consistent ingredients and blend each product in small batches to maintain freshness and control.

Our formulations are built with a horses-first mindset: effective doses, backed by practical experience, and tailored to the needs of performance and working horses. We do not use proprietary blends, allowing customers to see exactly what and how much they are feeding.

Each batch is hand-mixed, weighed, and packaged on our Alberta ranch. This hands-on process ensures accuracy, consistency, and the high standard we expect for our own horses. From ingredient selection to final packaging, we maintain a meticulous approach designed to put quality, transparency, and trust at the forefront of every product.